Increase in New Business Deal Value
ROI on new business sales
ROI on Upsell Opportunities
CASE STUDY
Scaling Gratitude Across the Business
AdRoll is an ecommerce marketing platform that allows brands and their marketing professionals to create display ad campaigns that place ads on websites across the Internet.
Industry
Digital Marketing
Company Size
501 - 1,000 Employees
Website
adroll.com
Joined Thnks
March 2018
Thnks Solutions
Sales Marketing
Use Cases
Solidify relationships
Solidify relationships with current customer base to drive retentionIncrease the conversion rate
Increase the conversion rate of outreach to book more new business sales meetingsCross & upsell
Cross & upsell existing clients to increase customer lifetime value
Scaling Gratitude Across the Business
AdRoll understood the power that gratitude provides in a business setting. However, with over 37,000 customers and counting, AdRoll needed a way to empower their sales team of over 100-strong to use gratitude to drive business results.
By partnering with Thnks, each sales representative and account manager can send personalized gestures of appreciation to their prospects and clients, while allowing management to control budgets and report on the true business impact.
The simplicity of the platform allowed AdRoll to avoid the headaches of inventory, address verification, and lengthy trainings, to quickly and effectively roll out a scaled gratitude solution.
After Partnering with Thnks
- 62%
- 8x
- 13.9x
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